How to Create Successful Business and Social Events

by | Sep 11, 2011 | How To Be an Event Planner

I was thrilled to be asked back by the educational tourism company “World Business Inc.” to conduct another two-day August workshop in Los Angeles on, “How to Plan Successful Events” to business owners and student from Japan.

Most of the students were entrepreneurs who will use the course to plan events that would increase sales for an existing business or launch a new product or show appreciation to the loyal clients they have. Japan looks to the US as leaders in the event planning industry. The group enjoyed having a Los Angeles Event Planner sharing experience, “war stories” and pearls of knowledge with them.

August Los Angeles Event Planner Workshop - How to Create Successful Business and Social EventsAugust Los Angeles Event Planner Workshop - How to Create Successful Business and Social EventsAugust Los Angeles Event Planner Workshop - How to Create Successful Business and Social Events

Some of the topics in the workshop “How to Plan Successful Events”:

• Creating the “Wow Factor”
• Branding Your Business/Product Throughout the Event
• Working with Vendors
• Event Operations
• Catering Options
• Developing Strategic Partners
• Swag Bags (more branding)

Los Angeles Event Planner Workshop - How to Create Successful Business and Social Events

I had a blast with them and made a lot of new friends. My coordinator Rachel was instrumental in the workshop and added a fun element to the seminar.

The group had hand-on projects, demonstrations and real client scenarios.

At the end of the two-day workshop, the students used what they learned over the course of the seminar, to create and enjoy a wrap party!